CurlyNikki.com was created to serve as an online “hair therapy session” for those struggling to embrace their naturally curly hair. It not only serves as an educational tool, but as a platform for women to share their experiences, frustrations, and triumphs of being Naturally Glamorous.
Role | UX/UI, Web Design, Branding, Market Research
The New Design
For this redesign to be successful it needed to have hierarchy, something the previous site did not. This new design uses large-scaled images in a slideshow to introduce the most important content and is then followed by smaller blocks of information and a sidebar, allowing the user to digest the content in order of importance.
Clean & Sophisticated
The design, color palette, and style appeals to a wide age range The newly designed homepage is modern, clean, and sophisticated.
Responsive breaking points because users have multiple devices, creating an equally pleasant experience across all platforms.